Built for the video you already have
Pictory starts from a script, a URL or slides. Klap starts from your podcast, interview, webinar or stream, up to 3 hours long, and finds the moments worth posting, framed on whoever is talking.





8.5M clips made by 3.5M creators
Last updated November 4, 2026 · Pictory prices and features checked on its own pages
Klap is an AI tool like Pictory that turns long videos into ready-to-post vertical shorts, on plans that count clips, not source minutes.
Try Klap free on 1 video. No credit card required.
Used by teams at
In short: Klap starts from your long video and makes ready-to-post vertical shorts, on plans that count clips, with exports up to 4K. Pictory starts from scripts, URLs and slides, with up to 30 minutes of AI video a month on Starter and exports up to 1080p (Pictory pricing as of November 4, 2026).





8.5M clips made by 3.5M creators
Don't take our words for it, try by yourself for free:
| Klap | Pictory | |
|---|---|---|
| Built for | Turning long videos into clips | Turning scripts, URLs and slides into videos |
| What plans count | Clips (100, 300 or 1,000 a month) | Credits (up to 30 minutes of AI video on Starter) |
| Source video length | Up to 3 h on every paid plan | 60 min on Starter, 180 min from Professional |
| Upload size | Up to 10 GB | 1 GB on Starter, 5 GB from Professional |
| Export Quality | Up to 4K | 1080p |
| Schedule to Socials | TikTok, YouTube, Instagram, LinkedIn, Facebook | Not listed |
| AI Virality Score | Every clip | Not listed |
| Active Speaker Reframing | Yes | Not listed |
| API | Self-serve, pay per use | Priced separately from its plans |
| Highlights from a Long Video | Yes | Yes |
| Free option | Free trial: 1 video, no card | 14-day trial: 3 videos, 720p, Pictory branding |
| Pricing | From $14.50/mo (100 clips) | From $25/mo billed yearly, $29 monthly |
Klap: current plans. Pictory: checked on its own pages on November 4, 2026.
The checkable reasons people pick Klap to turn long videos into shorts.
Pictory starts from a script, a URL or slides. Klap starts from your podcast, interview, webinar or stream, up to 3 hours long, and finds the moments worth posting, framed on whoever is talking.
Pictory Starter's 2,000 credits make up to 30 minutes of AI video a month. Klap Basic is $14.50/month billed yearly ($29 month to month) for 100 clips a month.
Pictory exports up to 1080p. Every paid Klap plan exports up to 4K with no Klap branding.
Every Klap clip gets a virality score, so you know which to post first.
Klap schedules to TikTok, YouTube, Instagram, LinkedIn and Facebook from one calendar, can publish automatically, and shows how each post performs.
Klap's API is self-serve at $0.44 per input video, $0.32 per short and $0.48 per export, with an MCP server for AI assistants.
Elise H.
Marketing Director
View review on Capterra"Best AI tool for turning a Youtube video into Reels & TikToks"
Edward L.
Social Media Marketer
View review on Trustpilot"I've been using Klap since Friday. I also created my TikTok the same day. I have a couple of videos with a few thousand views and one that's over 70k views, my TikTok has 110 followers already, and 1650 likes!!! It's only been 4 days"
Marie S.
Designer
View review on G2"Helped me with my Social Media Marketing. Coming from a real estate business, we are upping up our social media game. I been using klap to help me out with the video edits. Easy to use!"
Micode
Tech YouTuber
Watch review on YouTube"I am very impressed by the results. It selected exactly the right moments."
Never spend hours editing your videos again. Klap uses AI to automatically create engaging clips from your content.
AI extracts the best topics from your long video and automatically edits them into many viral-worthy clips.
Automatically reframe your video clips to always focus on the most important subject.
Keep your followers engaged with beautifully designed subtitles and recommended captions to help it go viral.
Fully customize everything to fit the unique needs of your brand: like fonts, colors, logos, and framing.
Directly share your new video clips on your social media channels (TikTok, YouTube, Instagram, LinkedIn, and Facebook) and schedule them in to fit your content strategy and ultimately grow your followers.
Pictory has a 14-day free trial: 300 credits, up to 10 minutes of AI video, 3 videos of up to 5 minutes, 720p and Pictory branding. Starter is $29/month, or $25/month billed yearly, for 2,000 credits a month, up to 30 minutes of AI video; Professional is $59, or $35 billed yearly; Teams is $199, or $119 billed yearly (Pictory pricing as of November 4, 2026). You can try Klap free on 1 video with no credit card: create a free account and Klap turns that video into clips you can preview and edit.
If you're starting from a long video, Klap: it reads the whole video, up to 3 hours, finds the moments, gives each clip a virality score, reframes on the active speaker, adds animated captions and schedules to TikTok, YouTube, Instagram, LinkedIn and Facebook. Klap Basic is $14.50/month billed yearly ($29 month to month) for 100 clips a month. Our alternatives page compares it with OpusClip, Vizard, Descript and others.
Pictory counts credits: Starter's 2,000 a month make up to 30 minutes of AI video, and they're shared across its AI features (Pictory pricing as of November 4, 2026). Klap counts the clips you get. Klap Basic is $14.50/month billed yearly ($29 month to month) for 100 clips a month, from videos up to 3 hours long.
Klap is an AI video clipping tool that turns long videos into ready-to-post vertical shorts. Plans count clips, not source minutes. Every clip gets a virality score, active-speaker reframing and animated captions, and Klap schedules to TikTok, YouTube, Instagram, LinkedIn and Facebook. It works in 99+ languages and has a self-serve API and an MCP server.
Klap works on any content where there's speech: podcasts, interviews, webinars, gaming and sports commentary, tutorials and more.
Klap works in 99+ languages, including English, Spanish, French, German, Portuguese, Italian, Dutch, Japanese, Korean, Arabic and Hindi.
You can try Klap free on 1 video with no credit card: create a free account and Klap turns that video into clips you can preview and edit. Downloading and posting clips needs a paid plan. Paid exports carry no Klap branding. Paid plans: Basic is $14.50/month for 100 clips a month, Pro $39.50/month for 300 clips and Pro+ $94.50/month for 1,000 clips, all billed yearly ($29, $79 and $189 month to month).