Turn the Mundane into Content Gold

Jan 23, 2024

Content Marketing

TLDR: Watch the AI-generated short

Turn your long videos into viral shorts

Everyday life is filled with routine, seemingly mundane moments that most of us overlook. Yet these ordinary experiences can be a goldmine for relatable content. As content creators, finding topics that strike a chord with your audience can sometimes be challenging. However, it's often the simplest things that resonate the most.

Discovering Relatability in Routine

Imagine you're sitting at home watching reality TV—the kind that spotlights regular people living their lives—and it hits you: our daily humdrum activities are actually what we have in common with others. These small moments connect us because everyone has experienced them to some degree.

The Flat Tire Phenomenon

Take my experience as an example; I had a flat tire yesterday and decided to share it online. To my surprise, this story sparked more interactions than any other post—even more than those about marketing tips or creative projects! People jumped into conversations offering advice, asking if I was okay, and sharing their own similar tales.

Initially, suggesting someone to talk about such an incident might seem dull. But here lies the secret: content surrounds us—even in the flat tires of life.

Crafting Engaging Content from Everyday Life

When faced with what seems like boring subject matter for your next piece of content, consider these strategies:

Pose a Question

By simply adding a question to your story or social media post—"Has anyone else been through this?"—you invite engagement and open up discussions.

Create Polls

Polls grab attention quickly. Asking for opinions not only adds interactivity but also shows that you value your audience's thoughts on even trivial matters.

Ask for Help

A call-to-action such as "Help! What should I do?" transforms passive readers into active participants eager to offer solutions or support.

Conclusion & Takeaways

Content creation doesn't require sensational events or groundbreaking news—it thrives on authenticity and shared experiences.

  • Find inspiration in everyday occurrences.
  • Invite interaction by posing questions or creating polls.
  • Connect through challenges, even something as simple as dealing with a flat tire. Next time you're struggling for content ideas look around at life’s little obstacles—they may just be your ticket to engaging deeply with your audience!

Turn your video into viral shorts